Wednesday, May 13, 2009
Microsoft continues its price assault on Apple and its not the laptops they are targeting now. The new ad shows Wes Moss, a Certified Financial Planner comparing the price of songs bought on iTunes and Zune Pass, Microsoft’s subscription based service. He claims a 120GB iPod takes $30,000 to fill up to its capicity while a user with a Zune Pass will take as low as $15 a month and also allow 10 songs to keep in a month.
The ad is debatable when it comes to filling up the device but Zune Pass sounds to be a fair deal. The fact that it allows to keep 10 songs in a month and considering each song price of $1, a user will effectively pay $5 for downloading in addition to listening to unlimited number of tracks, which is not possible in iTunes.
The ad is debatable when it comes to filling up the device but Zune Pass sounds to be a fair deal. The fact that it allows to keep 10 songs in a month and considering each song price of $1, a user will effectively pay $5 for downloading in addition to listening to unlimited number of tracks, which is not possible in iTunes.
Labels: commercial, marketing, Microsoft, news
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